Graphic Design, Publications, Illustrations, Photography, Photo Editing & Fine Art
Collaborative communicator and a proven Artistic SME identifying requirements, objectives and developing ideas into tangible graphic products. Using 20+ years of experience producing Publications, Promotional Materials, Photography, Logos, and Public Presentation Layouts for Commercial, Corporate and Private Industries.
Typesetting, Layouts for Publications and Promotional materials.
Custom Templates or Redesigns
for Informational Booklets and Magazines.
Photo Enhancements, Touch-ups, Photo Restorations and Photo Collages.
Created for Individuals, Organizations and Business ventures.
Pencil, Ink, Paint or Digital Renditions.
Interior and Exterior locations, Products and Portraits.
Offering freelance custom services
in the areas of Graphic Design, Photography, Illustration and
Completed artwork framing for over 3000 pieces. Installed up to 800 framed art pieces per exhibit.
Photographed, Edited and uploaded images of select items to corporate website: shopgoodwill.com/Cincinnati.
Publication redesign and developed the organization’s marketing materials.
Digital Photography Documentation, Print Advertising, Presentations for Movie Premieres, Fashion Shows and Retail Displays.
Typesetting & Photo Editing of their Catalogs and Print Advertisements.
Offering freelance services in the areas of Graphic Design, Photography, Illustration and Photo Restoration. Customer consultations to establish project needs. Everything can be done online from communication, project delivery and payment. My Restorations have brought immense joy to families that can now see photos repaired or enhanced of their loved ones allowing them to share them online,
view them in digital frames or print them out to have them framed.
It brings me joy to be able to provide this service to people.
Developing creative concepts from start to finish that can be used on many types of merchandise from shirts, banners, bags and cups. This is an example of the "Money T-Shirt". With a reimagined 100 dollar bill design with 3 superimposed photos in the center.
Creating promotional materials for models, performing artists and local independent business ventures. Available in both print and online formats reducing cost while connecting branding elements.
WEB & SOCIAL SITES:
Assessed requirements and prepared framed artwork for regional art shows. Managed delivery and met schedules for installation of art displays to meet quality standards. Remained available to collaborate with educators, artists and customers to address inquiries about exhibits. This is very popular in many schools and presents children's art in a mini Art Exhibition environment preserving their works in sleek, modern frames for years to come. Reproduction orders are also shipped in the same frames. These events help to expose young, artistic talent to their communities.
Completed artwork framing for over 3000 pieces.
Installed up to 800 framed art pieces per exhibit.
Covered the tri-state regional area of Ohio, Kentucky, Indiana ensuring exhibit readiness.
Processed art reproduction orders onsite.
Photographed, Edited and uploaded images of hand selected items for online auctions to their corporate website. Utilized in-house tracking application to track product bidding on weekly auctions for targeted sales goals. Determined requirements for packing and shipping of purchased items. Ensured quality standards for safe shipping nationwide and on-site pickups. Managed and responded to customer inquiries, refunds and problem resolutions of disputes.
Photographed assorted items i.e.; electronics, musical instruments, books, and consumer goods. Determined size, weight and dimensions to package and ship items such as a full sized cello to the West Coast.
Developed an online YouTube channel for the
Cincinnati Corporate Division.
Contributed to highest monthly sales achievement
for instruments and antique books.
I proposed a redesign of their original 14 page, 8 1/2 x 11 inch loose page bi-monthly periodical "Transformation U".
My new redesign condensed the 14 pages by creating 2 and 3 columns versus the original large landscape column taking up space, implementing type hierarchy through size, effect and placement giving it more of a magazine look. Additional 8 1/2 x 11 inch flyers that were once loosely placed in the original periodicals were all condensed into the booklet as well.
The overall size was reduced in half and staple bound, keeping everything together and compact enough to fit in a purse or jacket pocket. Printing costs were reduced by the smaller size, using less sheets (six 8 1/2 x 11 sheets folded in half = 24 pages) almost doubling the pages of the original. Mailing costs were also reduced by half since the booklet was available as a PDF attachment sent via email or downloaded from their website.
Applied creative solutions for event flyers by turning them more into captivating articles uniting visual themes with text hierarchy. Converting them to black & white and on one page allowed them to be intergrated seamlessly into booklets or saved as PDF files sent via email reaching a wider audience and reducing printing costs.
These are the 2 outer pages of a 4 page program. Which condensed 8 full size pages of information down into 4 pages reducing printing costs.
Presentations for Movie Premieres, Fashion Shows and Retail Displays. Created a visual biography of the many lighting installation projects that were featured as informational sell sheets and full size booklets to attract new clients. The above image is from their website that featured my photos for 10 years before the website was updated with a new look.
The 1st phase of the project and products booklet was in a portrait format. These 2 pages are from the 2nd phase of the booklet that was in a landscape format with background graphics and the tagline I came up with, "Endless Lighting Possibilities".
Photography, Typography, Copywriting, Page Template Development for Marketing Materials such as Booklets, Sell Sheets, Post Cards and Business Cards.
Typesetting and Photo Editing of their Catalogs and Print Advertisements. Catalog Photography
and Lighting Operator for corporate presentations. The format was the item with price on the left, info in the middle, technical specs on the right. All catalogs were mailed out to customers on their mailing list and multiple printed copies were available for free for walk-in customers. The catalogs spread audience awareness and increased sales and rentals.
Page Template Development, Typesetting for small, medium and large sized catalogs that were released bi-monthly, quarterly and annually.
Applying visual effects such as glowing outlines and background gradient fills to featured products.
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